marketing & advertising


  • I have worked with Rahul Walia and the team at Touchdown Media for almost 8 years. During that time, I have come to consider them as 'my team' because of the commitment and dedication

    Yash Raj Films

  • It has been my experience that many people are 'idea' people and can paint a rosy picture. Far more rare are those people who can execute. Touchdown Media executes.

    Echostar Communications LLC

  • Touchdown has always been very professional, very pro-active and very creative in implementing grassroots programs for us.

    Western Union

  • We are on the threshold of making the House of Spices brand a household name and feel that Touchdown Media fit the bill perfectly. 'Made Fresh. Made Pure.

    House of Spices

  • I have worked with Rahul in different campaigns targeting the South Asian community in the United States.

    Echostar Satellite, LLC

Media Planning & Buying

Our number one priority is ensuring that you receive the most for your dollar, and no one knows the South Asian media market like we do. We work to identify the optimal channels and media platforms to provide our client with the access to the mass consumer and a target audience. From 24 hour satellite channels to cable networks, national weeklies to local weeklies, and from the radio stations and theatres that make up the Radio One & Theatre One network to popular Indian websites, we at Touchdown Media can develop strategies to make cost-effective media buying achieve the necessary coverage and exposure amongst the target demographic. Here is a list of South Asian media that we work with.

To summarize, we at Touchdown Media can offer you:

  • An in-depth understanding of the South Asian market,
  • Exceptional relations with the South Asian media,
  • Delivery of the best value and product for your advertising dollar,
  • A home to the nationwide umbrella service for South Asian radio stations & theatres, ‘Radio One & Theatre One’,
  • Radio & Theatre One’s vast presence includes hubs such as Dallas, Houston, Boston, Chicago, DC Metro, Los Angeles and Bay Area among others,
  • And stellar market credibility with all the vendors within the South Asian space.

Media Core Competencies:

  • Media Landscape Analysis
  • Budget Recommendations
  • Strategy & Planning
  • Media Trafficking
  • Detailed Reporting
  • Ongoing Program Optimization & Campaign Management