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Touchdown Media | Pangea Money Transfer
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Pangea Money Transfer

About This Project

What did we do?

The newest entrant in the much sought-after Money Transfer market, Pangea sought to distinguish itself by providing ease of transfer by using its app. Our team was tapped to create a campaign to go to market and we developed their traditional media outreach along with all creative elements. The campaign was centered on receiving $31 extra dollars when sending for the first time and we coined the phrase FREE MONEY that was integrated in the campaign that resonated with the target demo.


Results: Pangea has seen sign ups on a consistent basis on their app.

Creative Examples:

Pangea Money Transfer TV Spot – Diwali

Pangea TV Spot – Free Money

Radio Spots:

Case Studies